Hometown Flavor Ukupakishwa Kweenoodle Zerayisi by Changshu Institute of Technology

Hometown Flavor Ukupakishwa Kweenoodle Zerayisi by Changshu Institute of Technology is a highly esteemed winner of the very prestigious 2022 Ibhaso Lesilivere le-A' Design Award in Uyilo lwePakheji Competition Category.

IsilivereIpakheji· 2022

Hometown Flavor Ukupakishwa Kweenoodle Zerayisi

by Changshu Institute of Technology

Client: Changshu Institute of Technology

Ibhaso Lesilivere le-A' Design Award Winner in Ipakheji Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Hometown Flavor Ukupakishwa Kweenoodle Zerayisi

IYunnan likhaya lezizwe ezincinci ezininzi ezineendlela zazo zokutya ezizodwa. Njengokutya okubalulekileyo kwemveli eYunnan, iinoodle zerayisi zinokudityaniswa nasiphi na isithako nendlela yokupheka ukuvelisa iincasa ezahlukeneyo. Ngomthwali weenoodle zerayisi, abayili baphuhlise yaye bayila olu thotho lweemveliso zeenoodle zerayisi zaseYunnan ngokudibanisa iingubo zezizwe ezincinci zaseYunnan neencasa zezizwe ezincinci. Ngeteknoloji yanamhlanje yokulondoloza ukutya, incasa yaseYunnan isaziswa kwihlabathi jikelele.

The Recognition

About the Ibhaso Lesilivere le-A' Design Award

Hometown Flavor Ukupakishwa Kweenoodle Zerayisi ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Hometown Flavor Ukupakishwa Kweenoodle Zerayisi iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Hometown Flavor Ukupakishwa Kweenoodle Zerayisi yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: As a representative food of Yunnan, rice noodles have many ways to cook. In order to let more people understand the Yunnan rice noodle culture and ethnic culture, Designer use the Yunnan ethnic minority costumes as the main element to design rice noodle packaging with different ethnic tastes.
Dimensions & Packaging: Width 145mm x Length 200mm x Height 40mm
Tags: Ethnic minorities, Rice noodles, Costumes, Yunnan, Hand-painted
Production Technology: The material of this packaging box is white card, using lithography process, the surface coating can protect the pattern from scratching and moisture.
Design Challenge: How to use vision to express taste is the most challenging part of design.
Research: This is an applied research project. Through the study of local ethnic minority cultures through research methods such as literature consultation, field research, interviews, and observations, its cultural genes are extracted, and finally the local traditional food culture is promoted and disseminated through packaging design.
Inspiration: Yunnan is a multi-ethnic province, and each ethnic minority has its own unique eating style. Rice noodles can be blended with any ingredient and cooking method to produce a different taste. If someone wants to intuitively understand a nation, in addition to its visual culture, it is its food culture. So we developed and designed this series of Yunnan rice noodle products through the carrier of rice noodles, combining the costumes of ethnic minorities in Yunnan and the tastes of ethnic minorities.
Project Duration: The project started in March 2021 in Kunming and finished in May 2021 in Kunming
Operation Flow: Rice noodle packaging have large boxes and separate small packages for different flavors. According to the customer's needs, customer can choose 6 small packages to combine into a large gift box.
Team Members: Liu Sirong
Image Credits: Image#1: Illustrator, Liu Sirong, Portrait, 2020.