Uyilo olubizwa ngokuba yi-Satine Fresh Milk Ipakheji Yobisi olwenziwe ngu-Pesign ngumwini obekekileyo webhaso elinobukhazikhazi le-2024 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.
IbhronziIpakheji· 2024
Satine Fresh Milk Ipakheji Yobisi
ngu Pesign
Umxhasi: Yili Group
Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ipakheji
Umwini Webhaso Oqinisekisiweyo
Qinisekisa Isimo Sebhaso se-#158907Uyilo
Malunga ne-Satine Fresh Milk Ipakheji Yobisi
Umbhalo Wencwadi: I-Satine Fresh Milk yi-limited edition yoyilo lwepakheji yomveliso wobisi obutsha. Isiqulathi sibunjwe njengetiniyeka yobisi kwaye senziwe ngeplastiki ye-PE eyonakalisekayo. Umfanekiso osekelwe entloko yedrakoni ejikelezwe ziifu ezinethamsanqa needanana, ezingamaphawu asemveni oNyaka Omtsha. Inkqubo yokugoba eyaphefumlelwa bubugcisa bendlela yefestile yemveli yenza iphetheni ecikizekileyo. Emva kokuba ubisi buseliwe, ipakheji ingaphinda isetyenziswe ngabantwana njengengxowa yethamsanqa yeswiti, njengesibane sasebusuku okanye njengesibane somnyhadala. Iinketho zokuphinda kusetyenziswe zinciphisa inkunkuma kwaye zolulele ubomi bepakheji yomnyhadala.
Ukuqatshelwa
Malunga ne-Ibhaso Lebhronzi le-A' Design Award
Satine Fresh Milk Ipakheji Yobisi ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Satine Fresh Milk Ipakheji Yobisi iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Satine Fresh Milk Ipakheji Yobisi iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.
Emva Koyilo
Ikhithi Yeendaba
Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.
- Iimpawu Ezizodwa
- New Year is the most important holiday in China and many brands celebrate it with limited edition packaging to bring them closer to consumers. Unlike other limited edition packaging designs that only feature graphics on the packaging, Limited edition packaging for Satine fresh milk incorporates sustainability and interactivity into the package design for broadening the innovative dimension of limited edition packaging design.
- Imilinganiselo nePakishini
- 80mmx80mmx145mm
- Iithegi
- Interactive ,Limited edition ,Experience innovation
- Ubuchwepheshe Bokuvelisa
- Degradable PE plastic
- Umngeni Woyilo
- The overall packaging adopts a hollow out process, and the size and position of the hollow out parts need to meet the requirements of uniform packaging stress.
- Uphando
- Limited edition packaging for Satine fresh milk incorporates sustainability and interactivity into the package design for broadening the innovative dimension of limited edition packaging design.
- Inkuthazo
- The shape of the packaging is based on the shape of a milk can, which reinforces the product attributes of fresh milk. The design is based on a dragon head surrounded by New Year elements such as auspicious clouds and flowers, symbolizing the beauty and good fortune of the New Year. The whole packaging adopts the hollowing process, inspired by the traditional window art form, which is festive, delicate and elegant.
- Ubude Beprojekthi
- The project started in October 2023 in Shen Zhen and finished in December 2023 in Shen Zhen.
- Ukuhamba Komsebenzi
- After using the product, consumers (4-10 year-old children) can use the packaging as a “New Year's lucky bag” for collecting red envelopes or storing candies (storage function), It can also be a night light to accompany consumers to sleep (companion function), as well as a lantern to take part in the “Guess the Lantern Riddle” activity of the Lantern Festival (interactive function). Packaging is participating in different New year's activities in different scenarios with consumers and it is becoming part of the consumer's emotional memory of the New Year.
- Amalungu Eqela
- Product designer:Pesign team
Packaging designer:Pesign team
photographer:Dong hua
Okuxhasiweyo
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