Uyilo olubizwa ngokuba yi-Apollee Ukupakisha iOli yoMnquma olwenziwe ngu-Antonia Skaraki ngumwini obekekileyo webhaso elinobukhazikhazi le-2021 Ibhaso Legolide le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.
IgolideIpakheji· 2021
Apollee Ukupakisha iOli yoMnquma
ngu Antonia Skaraki
Umxhasi: Manoli Canoli
Umwini we-Ibhaso Legolide le-A' Design Award Kudidi Lwe-Ipakheji
Umwini Webhaso Oqinisekisiweyo
Qinisekisa Isimo Sebhaso se-#94658Uyilo
Malunga ne-Apollee Ukupakisha iOli yoMnquma
I-Apollee, iOli yoMnquma ekumgangatho ophezulu. Yimveliso ebamkelela bonke abathengi kuhambo oluya kwimvakalelo entle egqithisileyo. Iphefumlelwe ziziziqu zemithi yomnquma namandla amagquma omnquma waseGrike, olu yilo luyalatha kubudlelwane phakathi kukaMama weNdalo nabantwana bakhe, ngelixa izixhobo ezikumgangatho ophezulu zinikeza imvakalelo ekhethekileyo yokubamba. Yile ndlela ubunqolobi nesiphumo esihlala ixesha elide sidalwa ngayo kumava akhethekileyo okupheka nephawu!
Ukuqatshelwa
Malunga ne-Ibhaso Legolide le-A' Design Award
Apollee Ukupakisha iOli yoMnquma ngumphumeleli weIbhaso Legolide le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo yeklasi yokuqala, ephawulekayo nentle. Abaphumeleleyo beGolide ziimveliso ezintsha kakhulu, ezinombono ongaphaya nezikhazimlayo ezibonisa ubuchule, ubulumko nobuchule babayili bazo. Apollee Ukupakisha iOli yoMnquma iyathenjwa ukuba ibe yimveliso edunyiswe kakhulu, ebeka umkhwa nekumgangatho wesikhumbuzo enikela ixabiso elingazange libonwe. Lo myilo uphumeleleyo weIbhaso Legolide le-A' Design Award yiprojekthi emangalisayo nehlonelwayo eluncedo kakhulu kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Apollee Ukupakisha iOli yoMnquma idala iimvakalelo ezinzulu zonqweno, ivusa umdla, ikhuthaza ukuyila kwaye iyasikhwebela.
Emva Koyilo
Ikhithi Yeendaba
Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.
- Iimpawu Ezizodwa
- Welcome to an adventurous journey towards the sense of the sublime. Feel the mystique surrounding a strictly limited production. Experience the extraordinary. Unusual shapes and materials in packaging design always grab our attention. So, inspired by olive tree trunks, this design nods to the bond between Mother Nature and her children, while the high quality materials lend a tactile feel and a lasting impression.
- Imilinganiselo nePakishini
- Bottle (by Bruni Glass): capacity 515, total height 222, body diameter 88.3, glass weight 500
Box: 244 x 95 - Iithegi
- Apollee, Olive oil, Packaging, Design, Storytelling, Special Edition, Manoli Canoli
- Ubuchwepheshe Bokuvelisa
- Glass & Paper. Environmentally friendly.
- Umngeni Woyilo
- The brief was to create unique artisanal packaging for an Extra Premium Product. A brand mark that would feel fresh and sophisticated at the same time! The elements and the gold-and-earthy color palette that was used successfully convey the exceptional quality of this unique olive oil, placing sophistication at the forefront, while paying homage to the Greek heritage.
- Uphando
- Competition mapping and analysis: A thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
- Inkuthazo
- The inspiration for creating the brand identity for the Apollee, the Manoli Canoli Premium Olive Oil, came from the origins of the founders, their birth land, the place where Apollo, the god of light, was born, the place where the olives which offer us a supreme extra virgin olive oil are born. Greece. Immerse yourself in the soul of Apollee. This packaging design invites the contemporary connoisseur to experience the boundary pushing flavor and aroma of a premium olive oil.
- Ubude Beprojekthi
- The project began and finished in 2019 in Athens, Greece.
- Ukuhamba Komsebenzi
- The packaging managed to turn consumers into adventurous travelers to the magic land of olive oil. A part of the brand story and USPs of the product were added on the lateral sides of the packaging, thus inviting the consumer not only to examine the product, but also to establish a communication between him or her and the brand.
- Amalungu Eqela
- Creative Director: Antonia Skaraki
Designers: Evri Makridis, Andreas Deskas, Valia Alousi
Copywriter: Sotiria Theodorou - Amagunya Emifanekiso
- A.S. Advertising, 2019
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