Sienna Monroe Ipakheji Lezinto Zokuhlobisa ngu-Ricci Williams

Umdwebo Sienna Monroe Ipakheji Lezinto Zokuhlobisa ngu-Ricci Williams ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2021 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IbhulonziUkupakisha· 2021

Sienna Monroe Ipakheji Lezinto Zokuhlobisa

ngu Ricci Williams

Iklayenti: Summerhouse Collective

Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ukupakisha

17,346

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#124404

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Sienna Monroe Ipakheji Lezinto Zokuhlobisa

I-Sienna Monroe ubunikazi bomkhiqizo namaphakheji ohlu lwezinto zokuhlobisa ezisuselwa ezitshalweni, ezingahlolwa ezilwaneni. Ibhokisi lesipho lisebenza futhi njengebhokisi lokuthumela izinto ezithengwe nge-inthanethi, okwenza kuncipe imfucuza. Ibhokisi lenziwe ngekhadibhodi elisetshenziswa kabusha, elingakhandiwe futhi elingabola, elicindezelwe ngoyinki wemifino. Amabhodlela enziwe ngengilazi, into engasetshenziswa kabusha izikhathi eziningi, kanti amalebula asebenzisa iphepha lemfucuza yabathengi. Iphethini yemvelo ecindezelwe yenza umbhalo omkhulu ube mnene. Amaphakheji enzelwe ukugcinwa nokusetshenziswa kabusha ngemva kokuba umkhiqizo usuphelile.

Ukuqashelwa

Mayelana ne-Umklomelo Webhulonzi we-A' Design Award

Sienna Monroe Ipakheji Lezinto Zokuhlobisa iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Sienna Monroe Ipakheji Lezinto Zokuhlobisa ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Sienna Monroe Ipakheji Lezinto Zokuhlobisa iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: Sienna Monroe is a conscious cosmetics brand that creates plant-based, cruelty-free beauty products. We created a unique identity, packaging and stationery to fit the brand's ethos and eco-needs. We wanted to ensure that to create protective packaging without being wasteful, reflect the brand's desire to tackle environmental issues at all stages of their product's life cycle and encourage their customers to think twice about their products' re-usability.
Izilinganiso Nokupakisha: Bottles and Packaging are various sizes
Presentation Box is 300 x 300 mm
Cylinder Box is 90 x 90 x 230 mm
Soap is 120 x 30 x 60 mm
Amathegi: eco-packaging, brand identity, art direction, beauty, fashion, logotype
Ubuchwepheshe Bokukhiqiza: To minimize waste, the beauty gift box doubles as a shipping box for online orders. The box is manufactured from recycled un-coated, compostable cardboard stock printed with vegetable inks.

The potion bottles are all made from infinitely recyclable glass and can be recycled repeatedly and still retain their original material integrity. At the same time, the self-adhesive sticker is made from Post-Consumer Waste paper stock.
Inselele Yokudweba: The most challenging part of this project was to meet the client's brief. They were keen to have something that customers would know without using cliched vegan design cues. The key to achieving this was in adding the natural print pattern to the design. It gave the design some depth in colour, but it also provided a softness juxtaposed nicely with the somewhat harsh typography.
Ucwaningo: The client had put together a series of mood boards to give us some ideas regarding the visual direction. This included some initial type treatment concepts for the logo, packaging and layout designs and mood imagery for the photographic renders. We went through three rounds of presentation, from initial concepts through to final idea presentation working closely with the client at each stage.
Ugqozi: The client was clear that they wanted an instantly recognizable logotype that was sophisticated and modern but playful and steer away from the script and handwritten lettering often associated with conscious brands.

The photography reflects a specific desire to include natural elements without appearing messy. The shots feature daylight, unfinished walls and draped curtains, while the plinths provide height and depth to the images.
Ubude Bephrojekthi: The project was completed in Los Angeles during the summer of 2020.
Ukuhamba Kokusebenza: The idea is to encourage the user to re-use the packaging by making it feel less like something they would throw away.

Glass bottles can be used more than once, extending the packaging's lifespan far beyond that of the product.

Glass is also non-toxic and does not contain Bisphenol-A and other potentially hazardous chemicals found in plastics. Plastic is made from oil and gas. These are non-renewable resources that will run out eventually.