Daity Galaxy Ukupakisha Kwesiphuzo Se-Dessert by Mohsen Koofiani

Daity Galaxy Ukupakisha Kwesiphuzo Se-Dessert by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 Umklomelo Wensimbi we-A' Design Award in Ukudizayina Ukupakisha Competition Category.

InsimbiUkupakisha· 2024

Daity Galaxy Ukupakisha Kwesiphuzo Se-Dessert

by Mohsen Koofiani

Client: Daity Galaxy

Umklomelo Wensimbi we-A' Design Award Winner in Ukupakisha Category

13,986

Verified Award Winner

Verify Award Status for #152018

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Daity Galaxy Ukupakisha Kwesiphuzo Se-Dessert

Kuyacaca ukuthi leli phakeji liklanyiwe izingane. Ukuvumelana phakathi kwemiklamo yeminambithekayo ehlukene kuyacaca. Zonke zinesivinini nemibalabala emihle futhi ziklanywe ngokuya ngepateni evumelanayo, izinwele zabalingiswa zidonselwa phezulu ngendlela ehlukile ukuze kugxilwe egameni nohlobweni lwesidlo esinambithekayo. Kulomklamo, ukuze kuhehelwe ukunaka okuningi ekuphakisheni, kusetshenziswa abalingiswa bangezingane nabangaqondakali, abadwetshwa ngesu lokudweba ngamanzi engxenyeni yomklamo womdwebo.

The Recognition

About the Umklomelo Wensimbi we-A' Design Award

Daity Galaxy Ukupakisha Kwesiphuzo Se-Dessert iwinile uMklomelo Wensimbi we-A' Design Award, ukwaziswa okuhloniphekile okunikezwa imiklamo emihle ehlangabezana nezidingo zobungcweti nezemboni ezilindelekile ezimpahleni ezihlelwe kahle. Abawinile beNsimbi babonisa ikhono elikhulu, ubungcweti obuphezulu, ukuqonda kochwepheshe namandla okudala abadali babo. Daity Galaxy Ukupakisha Kwesiphuzo Se-Dessert ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo esebenzayo nenezinto ezintsha. Lo mklamo owinile uMklomelo Wensimbi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu zemboni futhi unezimfanelo zobuchwepheshe ezifanelekile ezihlanganiswe nolwazi nethalente. Daity Galaxy Ukupakisha Kwesiphuzo Se-Dessert iyahlonishwa ngenxa yokucophelela kwayo futhi ihlelelwe ukulethela izinguquko zomgangatho wempilo ezisiza ukwenza umhlaba ube yindawo engcono.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The packaging design is related to a dessert drink in different fruit flavors. According to the design, it is clear that this design is specially designed for children.
The harmony between the designs is clear in different flavors and they all have a rhythm with stunning and attractive and sharp colors.
The hair of the characters is drawn upwards in a special way so that it is shown like the product inside the package and directs the movement of the eye towards the name and type of dessert.
Dimensions & Packaging: Tetraprism packaging consists of 7 layers, which are from the inside to the outside:
Two polyethylene layers adjacent to the product, aluminum foil, middle polyethylene layer, two cardboard layers, polyethylene layer adjacent to the air
The dimensions are 75 mm long, 180 mm high, and 75 mm deep
Tags: Dessert Drink, Drink, Dessert, Galaxy, Daity, Drink Package, Dessert Package, Dessert Drink Package, Package Design
Production Technology: The illustration on the packaging was done with watercolor technique and the choice of colors was very researched and the mentality of children was taken advantage of with a little supervision.
Design Challenge: The most difficult part of the project was reaching the common point of children's mental images in the research and the final result.
Research: Type of research: field and point research
Research goals: Getting to know the mood of children and understanding the color in them
Data collection and research tools: Use of multiple characters for each design and children's freedom to choose colors
Participants: children between 7 and 12 years old
The effect of the research: children's eagerness to see the final design and the effective result of the design
Inspiration: The design is inspired by the fantasy world of children. In the illustrations, each child imagines himself in the same world according to the taste of his favorite fruit. The design of children's world needs to know their spirit, and for this design, necessary research has been done and children's mentality has been used.
Project Duration: This project started in March 2023 and continues until now.
Operation Flow: The happy and carefree colors used in this packaging and the cartoon characters and its fantasy-dreamy atmosphere play a very important role in communicating visually with children. The attractiveness of color is the key tool of this packaging for better interaction and impact.
Image Credits: All of the images: Illustrator / Creator: Mohsen Koofiani