Yedao Lugui Baijiu Primary Function: Ukupakisha Iziphuzo ngu-Wen Liu and Xianwen Wu

Umdwebo Yedao Lugui Baijiu Primary Function: Ukupakisha Iziphuzo ngu-Wen Liu and Xianwen Wu ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2020 Umklomelo Wesiliva we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IsilivaUkupakisha· 2020

Yedao Lugui Baijiu Primary Function: Ukupakisha Iziphuzo

ngu Wen Liu and Xianwen Wu

Iklayenti: Hainan Yedao Liquor Developemt Co., Ltd

Umnqobi we-Umklomelo Wesiliva we-A' Design Award Esigabeni se-Ukupakisha

29,221

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#88698

Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Yedao Lugui Baijiu Primary Function: Ukupakisha Iziphuzo

Yedao Lugui Baijiu iwumklamo wokupakisha wophawu lotshwala oluvela eSifundazweni saseHainan eningizimu yeChina. Izindawo eziyisishiyagalombili ezaziwa kakhulu zaseHainan zethulwa njengemidwebo ngaphambili kwebhodlela lengilazi. Ilebula yentamo ihlukaniswe ngombala ohlukile. Ibhokisi langaphandle lakhiwe nge-acrylic nephepha, ngakho ibhodlela elinemidwebo ngaphakathi lingabonakala kahle. Ukushaywa kwegolide nokuphrinta kwesilika kusetshenziswa ebhokisini, futhi ibhodlela liqedelwa ngobuciko bezimbali ezosiwe. Uhlelo lombala oluhle oluluhlaza okwesibhakabhaka lukhombisa isiko lendawo nezokuvakasha zaseHainan.

Ukuqashelwa

Mayelana ne-Umklomelo Wesiliva we-A' Design Award

Yedao Lugui Baijiu Primary Function: Ukupakisha Iziphuzo iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Yedao Lugui Baijiu Primary Function: Ukupakisha Iziphuzo ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Yedao Lugui Baijiu Primary Function: Ukupakisha Iziphuzo iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: Hainan Province is a famous tourist attraction in the south of China. It has a tropical monsoon climate. Yedao Lugui Baijiu is a well-known brand in Hainan. The idea of producing Yedao Lugui Baijiu is to promote the local characteristics of Hainan. Yedao Lugui Baijiu also conveys Hainan's local tourist culture.
Izilinganiso Nokupakisha: The packaging box size is 325mm in length, 326mm in width and100mm in height.
Amathegi: Yedao Lugui Baijiu, Hainan Tourism Products, Tourism, Hainan Characteristics, Tourist Attraction Illustration
Ubuchwepheshe Bokukhiqiza: The material of the outside box is acrylic and paper. The technology of the outside box uses a gold stamp and silk printing. The material of the bottle is a glass bottle. The technology of the bottle uses a craft of roasted flower. The cover of the bottle uses plastic cover as material and uses baking gold as technology.
Inselele Yokudweba: The outcome of box shape design was not ideal in the early stage, as the product details were not well displayed. The design made continuously improved in the later stage. The result of the packaging design seems more prominent in the display effect and shelf placement.
Ucwaningo: The research background is about Hainan's tourism culture. After researching on the product market, visiting the field of Hainan, and reading online sources, thus we find the representative scenic spots of Hainan's tourism culture. The design is mainly based on the form of illustration. The design highlights the product features. It also highlights the theme of the tourist product.
Ugqozi: The idea of design is to promote local cultural characteristic and tourist culture of Hainan, so the design applies the eight scenic spots of Hainan as a creative idea. The design in order to create an interaction between product, tourist and scenic spot, so those eight famous tourist attractions are presented in illustration form on the face side of the bottle. The design tries to produce an impressive effect to the tourists for spreading the idea of the product. The neck label is distinguished by a different colour. The surface of the outside box is made of transparent acrylic, so the illustration of the product bottle in the inside can be clearly seen. The overall colour of the design is blue with a simple style. It creates a good display effect. The design has the characteristics of Hainan.
Ubude Bephrojekthi: The project started in October 2018 and finished in May 2019 in Shenzhen.
Ukuhamba Kokusebenza: Hainan is a famous tourist attraction with Chinese characteristics. In order to promote Hainan's tourism culture to the public, so the design uses the iconic eight tourist attractions of Hainan on the illustration. The illustration on the front of the bottle seems to directly communicate with the audience. The design tries to impress the audience for spreading the idea of the product.
Amalungu Eqembu: Designer: Wen Liu
Designer: Xianwen Wu
Designer: Weijie Kang
Amakhredithi Ezithombe: Image #1: Creator Wen Liu, Yedao Lugui Baijiu 2019.
Image #1: Creator Xianwen Wu, Yedao Lugui Baijiu, 2019.
Image #1: Creator Weijie Kang, Yedao Lugui Baijiu, 2019.
Image #1: Illustrator Shuanglong Wang, Yedao Lugui Baijiu, 2019.