由設計師 JBBC Branding Consultancy 創作嘅 Daikure Brand Identity 海報係備受推崇嘅 2020 A' Design Award 銅獎得獎作品，獲獎類別為廣告設計。

銅廣告· 2020

Daikure Brand Identity 海報

由 JBBC Branding Consultancy

客戶: JBBC Branding Consultancy

廣告類別嘅 A' Design Award 銅獎得獎者

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經驗證嘅獲獎者

驗證設計 #101065 嘅獲獎狀態

喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 Daikure Brand Identity 海報

《Daikure品牌形象》係為一間日本重工業製造公司創作嘅系列海報。海報中嘅模特兒係公司真正嘅員工。佢哋清澈而堅定嘅眼神,表現出專注同工匠精神。模特兒嘅姿態展現出呢個行業所需嘅膽識同魄力。面部表情則透露出豐富嘅經驗同可靠嘅氣質。明亮光線同深藍色之間嘅對比,呼應咗品牌所重視嘅專業精神、對細節嘅執著,以及工匠手藝。呢啲影像旨在傳達出強勁而穩固嘅能量。

榮譽認可

關於A' Design Award 銅獎

Daikure Brand Identity 海報是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計Daikure Brand Identity 海報將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。Daikure Brand Identity 海報出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: The posters expressed the craftsman attitude from Japanese culture and show Japanese heritage attitude, innovation for high technology and superb performance and amazing welding technique.
標籤: Daikure, Manufacturing, Poster, Japan, JBBC
生產技術: The clear and steadfast eyes expressed the attitude of focus and craftsmanship, and posture of models expressed the breakthrough and boldness in profession. In addition, the facial expression showed the experience from old heritage regarded as trustworthy and depended. Contrast of the light arrangement and dark blue were in consistent with the brand values as professional, detail-oriented and craftsmanship. The picture was designed to reveal with strong and solid energy.
設計挑戰: One challenge was to take perfect shot with these two gentleman who were real staffs in Daikure but they did wonderful job. The other challenge was to show the craftsmanship and welding technique in the same design.
研究: Jbbc conducted many deep interviews with employees and clients of Daikure in Japan. The design concept was developed from the feedback from both parties.
靈感: "Though people may regard us as old school, for the past 60 years, this is the way we work, insisting in every detail and making every machinery product as the only handmade craft piece in the world. The attitude is in our blood as a Japanese and that's the reason why we can keep Daikure in the position as one of the world leading company in this category" said by Chief Officer of Operation in Daikure.
專利: Copyrights belong to Jblossom Branding Consultancy Co., Ltd., 2019
圖片來源: Jblossom Branding Consultancy Co., Ltd