Lotus Moon Chinese Baijiu Mosebetsi oa Sehlooho: Sepache sa Lebotlolo by Yingsong Chen is a highly esteemed winner of the very prestigious 2023 Moputso oa Tšepe oa A' Design Award in Moralo wa Phuthelo Competition Category.
TšepePhuthelo· 2023
Lotus Moon Chinese Baijiu Mosebetsi oa Sehlooho: Sepache sa Lebotlolo
Client: Lian Yue Tai Distillery (China) Co., Ltd
Moputso oa Tšepe oa A' Design Award Winner in Phuthelo Category
Verified Award Winner
Verify Award Status for #149739The Design
About Lotus Moon Chinese Baijiu Mosebetsi oa Sehlooho: Sepache sa Lebotlolo
Mongolo oa Buka: Lotus Moon Chinese Baijiu ke moralo oa sepache bakeng sa mofine oa Sechaena o matla. Lebotlolo le entsoe ka khalase e tala e sa hlaselweng ke lehlaba e ka bonoang ka lehare, e lumellang leseli ho feta ka har'a lona 'me e bontša leseli la khoeli. Moralo o supa thothokiso ea khale eo ho eona sengoli se noang se le seng 'me se phahamisa senoelo ho khoeli. Setšoantšo sa motho ea phahamisang senoelo se bontšoa botlaaseng ba lebotlolo, 'me moriti oa hae o ka bonoa ka har'a mofine o tsoang ka morao. Sekhoele sa lebotlolo se ka sebelisoa hape, mohlala e le sebōlokelo sa mocheso. Sepache se lekana 140 ka 140 ka 260 millimeter.
The Recognition
About the Moputso oa Tšepe oa A' Design Award
Lotus Moon Chinese Baijiu Mosebetsi oa Sehlooho: Sepache sa Lebotlolo ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Lotus Moon Chinese Baijiu Mosebetsi oa Sehlooho: Sepache sa Lebotlolo e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Lotus Moon Chinese Baijiu Mosebetsi oa Sehlooho: Sepache sa Lebotlolo e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This Baijiu packaging design is full of oriental romantic imagination space and drinking fun.
The translucent frosted green glass bottle reveals the moonlight, bringing consumers into the romantic scene of the poet toasting to the moon under the hazy moonlight. The bottle cap can also be reused, such as the base of incense, so as to enhance the user experience and sense of ritual. - Dimensions & Packaging
- 140mmx140mmx260mm
- Production Technology
- Glass, Environmental cloth, plastic
- Inspiration
- Inspired by a poem:"To invite the moon I raise my cup.We're three, as my shadow shows up." The poet was drinking alone under the moon in the flowers. Facing the bright moon and the shadow, it seems that 3 people drink together in the illusion.
Just below the bottle is Li Bai raising his cup and inviting the moon to drink. You can see Li Bai's shadow on the back through the transparent wine. Where is the 3rd one? It’s oneself who is drinking! Very oriental sentiment and poetry! - Team Members
- Creative Director: Yingsong Chen
Illustrator: Wenbing Cheng, longKun Zou
3D: Wei Hu
Design: Huandi Li, Wenbing Cheng
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