Uyilo olubizwa ngokuba yi-Ningxiahong Rock Painting Bronze Script Ibhotile Yotywala olwenziwe ngu-Sunkiss Design Team ngumwini obekekileyo webhaso elinobukhazikhazi le-2020 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.
IbhronziIpakheji· 2020
Ningxiahong Rock Painting Bronze Script Ibhotile Yotywala
Umxhasi: The Ningxiahong Wolfberry Liquor
Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ipakheji
Umwini Webhaso Oqinisekisiweyo
Qinisekisa Isimo Sebhaso se-#89802Uyilo
Malunga ne-Ningxiahong Rock Painting Bronze Script Ibhotile Yotywala
Imizobo yelitye yeNtaba zeHelan imele inkcubeko yamaTshayina kunye nelifa lemveli elidumileyo lenkcubeko ye-Ningxia, ngelixa ishedyuli yobhedu isuka kwi-bronze ware. Ke, uMyili uyadibanisa ezi zinto zimbini zingumqondiso ophambili wenkcubeko yesakhiwo sebhotile, kwaye udibanise le mveliso kunye nenkcubeko yesiTshayina yokuphucula ubunjani benkcubeko yabathengi abasekupheleni kwale mveliso.
Ukuqatshelwa
Malunga ne-Ibhaso Lebhronzi le-A' Design Award
Ningxiahong Rock Painting Bronze Script Ibhotile Yotywala ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Ningxiahong Rock Painting Bronze Script Ibhotile Yotywala iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Ningxiahong Rock Painting Bronze Script Ibhotile Yotywala iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.
Emva Koyilo
Ikhithi Yeendaba
Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.
- Iimpawu Ezizodwa
- In this upscale product of Ningxiahong, an exterior design of "round sky and square earth, and round outside and square inside" is used, the black main tone is used with red gold dots, and the "rock painting" that represents the origin of East Asian civilization, and the "bronze script" that represents status and class are used as the cultural elements (corresponding to different alcohol concentrations), providing this product with a rich cultural value.
- Imilinganiselo nePakishini
- Bottle volume 750ml,high 270mm,the widest diameter 105mm
- Iithegi
- Shangqi, liquor bottle, liquor, Ningxiahong, graphic design, package design, Chinese culture, Chinese elements, rock painting
- Ubuchwepheshe Bokuvelisa
- The packing material is porcelain with a matte finish; the rock painting and bronze script elements are made concave-convex, and the logo is subject to gold stamping and decaling.
- Umngeni Woyilo
- Our purpose is to solve the brand aging problem, change consumers' inherent perception of the Ningxiahong brand, and rebuild the brand image. The challenge of our package design is to find unique cultural elements that resonate spiritually with the audience.
- Uphando
- The Ningxiahong wolfberry liquor is both a drug and a foodstuff, and reflects homology of medicine and food in time-honored traditional Chinese medicine. On this basis, we began to search for cultural elements expressing the uniqueness of Ningxiahong, and combine them with products to create a new brand identity.
- Inkuthazo
- The best thing often comes from the very origin!For this product,"rock paintings of the Helan Mountains"implying the "original civilization of mankind" and the "bronze script" on etiquette-representing bronze ware are selected as the core symbols of cultural identity, so this product has a noble soul,and a "spiritual value" brought by profound historical implications.
- Ubude Beprojekthi
- This project broke ground in April 2019 and was completed in June 2019. Its design was completed in Beijing, and its production location is Zhongwei, Ningxia.
- Ukuhamba Komsebenzi
- Rock paintings of the Helan Mountains are a representative of Chinese culture and famous cultural heritage of Ningxia, while the bronze script is from etiquette-representing bronze ware. Therefore, we combine these two representative elements as the core symbols of cultural identity, and integrate this product with traditional Chinese culture to improve the cultural identity of high-end consumers with this product.
- Amalungu Eqela
- Design Leader: Zhou Hong; Design Director: Wu Changzhi
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